Manage Product Data

Published: September 17, 2020

EDATA is established by the electrical distributors association (EDA) and intends to be the product data pool for our industry. Luckins by Trimble is a listing and product data resource that is also used.

This enables your business to have better and easier product information access. It’s all about modernising information, enabling the manufacturer to control and manage their own product data, so that the wholesaler doesn’t have to.

The biggest amount of work in creating an eCommerce platform would potentially be the manual entry of product data. EDATA/Luckins eliminates that workload because it is pre-provided by the manufacturer.

HOW DOES IT WORK?

Think about when you do your online groceries or shop for clothes; The products which you are browsing through are from potentially hundreds of different suppliers, however the categories and filters which you use to find your desired product have been standardised across them all – this is harmonised product data in action. 

Now consider this: products in the wholesale sector are much more complex. Unlike retail, these products are not only defined by size or colour, they include many other variables such as material specifications, power consumption characteristics, industry standards and many, many more.

67% B2B buyers have switched suppliers for a more consumer-like experience.

82% business buyers want the same experience as when they are buying for themselves.

People are looking for the same interaction, whether shopping for a box of cornflakes, size 10 running shoes or a 25mm deep dual back box!

BENEFITS OF EDATA/LUCKINS

Time and cost effective – no need for manual data entry and maintenance by the wholesaler into things such as product and stock management systems, or eCommerce platforms.

Data access directly from manufacturers – Self service of information for end-users meaning the wholesaler does not have to be the middle man, they no longer need to obtain information such as data sheets from the supplier just to pass on to the customer. 

Accurate data improves UX (User Experience) and reduces errors – To sum this up one central repository for product data from multiple suppliers in one consistent format. Wholesalers and end-users really can compare apples with apples when choosing products. Again with the complexity of products in our industry this is crucial.

MAKE YOUR FIRST MOVE

Ready to make your move and manage your product data? 

This may sound very daunting but in order to stay relevant, effective management of product data will be a requirement particularly for eCommerce. Many influential businesses in this industry are on-board leading the way. EDATA and Luckins offer businesses on-boarding for easy utilisation. EDATA/Luckins takes the headache out of this for the wholesaler.

As a supplier to electrical wholesalers, we want to make our customers lives as easy as possible. That is why we have embraced EDATA and already feature on Luckins, with all our product information will be readily accessible in the correct format.

For more on EDATA head over to EDA.ORG.UK

For more on LUCKINS head over to LUCKINSLIVE.COM

 

From the Metpro Webinar “Become a Digital Wholesaler: Reduce Costs and More Using Digital Platforms”. Follow Metpro on LinkedIn for future events: https://www.linkedin.com/company/metprome

Download the full ‘Become a Digital Wholesaler Report here: http://bit.ly/digitalwholesalerreport

Order Electrical and Mechanical supplies from Metpro Online: http://www.metpro.co.uk

 

Lights Photo by Joshua Sortino on Unsplash